Sam's Club China quietly became Walmart's 20% growth engine — and the membership-club read-through points to BJ and Costco too insight cover
Industry NewsWMT · COST · BJ•13 min read

Sam's Club China quietly became Walmart's 20% growth engine — and the membership-club read-through points to BJ and Costco too

Sam's Club now drives an estimated 70% of Walmart's China revenue after a decade of expansion under Christina Zhu, with10.7 million paid members and Q2 FY27 sales up 20.7% against a 5.9% company-wide comp. The same membership flywheel — locked-in recurring fees, private-label dominance, omnichannel scale — is the only structural reason Costco and BJ's Wholesale trade at premium consumer multiples while China's traditional grocers are bleeding share. Investors who still treat Sam's Club China as a side story are missing where the entire global club model is winning.

Published Oct 6, 2026Updated Oct 6, 2026

Sam's Club share of Walmart China

~70%

Fitch Ratings estimate cited in Fortune, Oct 5, 2026

Sam's Club China paid members

10.7M

As of June 2026, per SCMP, Sep 2, 2026

Sam's Club China stores

67

As of May 2026, up from 15 in 2016 (Walmart China IR)

Walmart China net sales, FY26

$24.6B

+19.3% YoY (Fortune, Oct 5, 2026)

The headline number from Walmart's Oct 5, 2026 Fortune profile of China CEO Christina Zhu is blunt: Sam's Club now contributes roughly 70% of Walmart's China revenue — a business that grew 19.3% to $24.6 billion last fiscal year while Walmart as a whole posted a 5.9% comparable. That gap is the story. Sam's Club China is not a growth pocket inside a mature retailer; it is the rate-of-change engine for the entire international segment, and it sits on a membership flywheel that traditional Chinese grocers have so far failed to replicate.

Sam's Club share of Walmart China

~70%

Fitch Ratings estimate cited in Fortune, Oct 5, 2026

Sam's Club China paid members

10.7M

As of June 2026, per SCMP, Sep 2, 2026

Sam's Club China stores

67

As of May 2026, up from 15 in 2016 (Walmart China IR)

Walmart China net sales, FY26

$24.6B

+19.3% YoY (Fortune, Oct 5, 2026)

Walmart China net sales, Q2 FY27

$7.0B

+20.7% YoY, comps +9.7% (Walmart China Q2 release, Aug 20, 2026)

Sam's Club China basic fee

¥260

Annual basic membership; ¥680 premium (SCMP, Sep 2026)

Why Sam's Club China Is Out-Growing Walmart by 14 Points

The14-percentage-point spread between Sam's Club China's 20.7% Q2 FY27 net-sales growth and Walmart's 5.9% consolidated comp is structural. China's modern grocery retail sales fell 2.5% in the first half of 2026, while Walmart Group expanded market share by 1.2 percentage points — gains that flowed almost entirely into Sam's Club's bulk, private-label and 30-minute-delivery model.

  • Walmart China e-commerce penetration hit 55% of total sales in Q2 FY27, up 239 basis points year-on-year — a level no Chinese supermarket chain has matched.
  • Sam's Club China opened 11 new clubs in the trailing 12 months through July 2026, four of them in Q2 alone, including the first Beijing-area club in Shijiazhuang (Aug 21, 2026) and a sixth Beijing club in Fangshan.
  • Sam's Club's flagship stores in Shenzhen and Shanghai each generate more than ¥4 billion of revenue, and eight clubs were each measured at over ¥1 billion in annual sales for 2024.
  • Doug McMillon says80% of Chinese orders arrive within an hour; Zhu pegs it at 30 minutes, accepting an 8-minute walk to the store — the omnichannel density no US peer operates at scale.
Walmart's Sam's Club China posted $7.0 billion in net sales in Q2 FY27 alone (+20.7%) and $24.6 billion for FY26 — making it one of the few multi-billion-dollar retail operations globally still compounding above 15% in a decelerating market.

The Membership Flywheel Is the Whole Moat

Sam's Club China's 10.7 million paid members each contribute ¥260 for a basic membership or ¥680 for premium, and SCMP estimates total annual membership revenue will reach ¥3 billion (~$450 million) in 2026. At ¥1.3 billion for 2025 (per the Biggo/June 2026 recap of Walmart's 2025 Investor Conference), membership fee revenue already compounds faster than merchandise revenue — the same dynamic Costco deploys globally, where membership fees totaled $5.32 billion in calendar 2025, up 10.3%.

Membership-club economics: Sam's Club China vs. US warehouse peers (latest disclosed)
Company / metricSam's Club ChinaSam's Club US (Q3 FY26)Costco global (FY25)BJ's Wholesale (Q2 FY26)
Stores / clubs67 (May 2026)~600~13 warehouses in Asia, ~900 globally229+
Paid members10.7Mnot disclosed~81M (members)8.5M
Membership fee revenue~¥3B / $450M (2026E)+7.1% YoY$5.3B (+10.3%)$135.6M (+9.9%)
Period comp / net sales+20.7% net sales (Q2 FY27)+3.8% comp ex-fuel+8% sales growthMbr. fee +9.9%
Private label share of growth~50% over last 2 yrs (Member's Mark)MM ≈30% of salesKirkland Signature coreWellsley Farms / Berkley Jensen

Two mechanics distinguish the China club model from the US template. First, the renewal cycle is sticky — Sam's Club China's renewal rate is one of the highest in the global fleet, and the prepaid annual fee compounds independently of merchandise cycles. Second, the cloud-warehouse network (over 500 hubs as of May 2026) lets 30-minute delivery ride on top of the existing 67 clubs, which is why e-commerce penetration crossed 55% in Q2 FY27. Hema tried this approach with its Hema X membership format and shut the last store on Aug 31, 2025 — the only Chinese grocer to attempt the format at scale.

Who Has Actually Threatened Sam's Club in China? Almost No One

The Chinese grocery incumbents Sam's Club displaced are now in retreat. Yonghui Superstores guided for a 2025 net loss of RMB 21.4 billion, widening from RMB 14.7 billion a year earlier, while Sun Art Retail (operator of RT-Mart and Auchan) trades near HKD 1.05 with a Wall Street fair value roughly 76% below its base-case price. Alibaba's Hema exited the membership-store business entirely in 2025, validating Sam's Club's positioning by demonstrating that even a deep-pocketed tech retailer could not make the format work.

Sam's Club China's structural advantage vs. peers (2024–2025)

Sam's Club is the only operator combining membership-lock, omnichannel and private-label scale in China

Unit: % (or pp for share)

Sam's Club China sales growth 2025

40

Sam's Club China stores added 2025

10

Walmart China market-share gain H1 2026 (pp)

1.2

Modern grocery China sales change H1 2026

-2.5

Hema's August 2025 exit from the membership-store business closed China's only credible Sam's Club challenger — the ¥258 Gold and ¥658 Diamond Hema X memberships now refund or transfer, leaving Sam's Club effectively unopposed in the format.

The US Read-Through: BJ and Costco Trade on the Same Flywheel

The China data crystallizes a thesis US investors have been pricing in for years. Costco closed FY25 with $269.9 billion in net sales and 81 million paid members, with membership-fee revenue compounding at low double-digits and operating leverage driving an EBIT margin of 3.9% on a 12.8% gross. BJ's Wholesale reported Q2 FY26 net sales of $5.66 billion (up 9.9% year-on-year), membership fee income up 9.9% to $135.6 million, and an 8.5-million-member record — yet trades at a 0.5x price-to-sales and a 5.4x price-to-book, the cheapest valuation in the US club trio.

  • Costco membership fees of $5.32B in 2025 represent ~2% of net sales but roughly 65% of operating profit — the recurring revenue engine Sam's Club China is now scaling in miniature.
  • BJ's Wholesale added 500,000 members in FY25 with a 90% renewal rate and 42% higher-tier penetration — the most direct US analog to Sam's Club China's 10.7M-member flywheel.
  • Walmart shares trade at 38x trailing earnings, 8.5x book, and ~$836 billion market cap — premium pricing reflects the ~5.9% world comp plus the Sam's Club China optionality.
  • Alibaba's grocery exit removes the most credible threat to Sam's Club in China; the read-through for Walmart is a longer runway at +20% China comps.

Short-Term Catalysts and Long-Term Risks

Near-term: Walmart's Q3 FY27 earnings release (period ending Oct 31, 2026) lands around Nov 19, 2026, and management guided for 3.0–3.75% net-sales growth. China will likely print another ~20% sales quarter with comps above 9%. BJ reports Q3 FY26 results in early December, where membership-fee growth above 10% would confirm the US read-through is intact. Costco's next US comparable is the Q1 FY27 print in December — the company's Hong Kong listing history and Kirkland Signature expansion are the model Sam's Club China is cloning.

Long-term risks to the thesis: (1) Chinese consumer slowdown deepening — a negative GDP print would compress average ticket even if member counts hold; (2) Costco accelerating in China after its Shenzhen success (8.7B yuan2024 sales, +58.2%) — at seven mainland clubs it has scale headroom; (3) regulatory friction over membership fees or cross-border data flows — the ¥3B 2026E fee revenue is exposed if Beijing tightens prepaid-fee rules; (4) private-label cannibalization — Member's Mark now drives ~50% of merchandise sales growth in two years, but a quality misstep could compress renewal rates.

What It Means for Investors

Sam's Club China is the cleanest membership-flywheel story in global retail: $24.6 billion in FY26 sales growing19%, 10.7 million locked-in members at ¥260–¥680 each, 55% e-commerce penetration, and a competitor set in retreat. The thesis for Walmart is no longer \"is the US holding up\" — it is \"how long can Sam's Club China compound above 15%.\" The read-through for Costco and BJ's Wholesale is that the membership-club model scales in markets that punish traditional grocers, and that the recurring-fee economics deserve a multiple premium that pure-merchandise retailers like Yonghui Superstores and Sun Art Retail cannot match.

The investable chain runs from Walmart (Sam's Club parent) to Costco and BJ's (US analog at higher and lower valuation), and shorted via Yonghui Superstores and Sun Art Retail — Chinese grocers losing share to a format they cannot replicate after Hema's 2025 exit.

Stocks this story touches

WWalmartWMT--
--Vol --
-
Bullish
  • Sam's Club China ~70% of Walmart's $24.6B China FY26 revenue and grew 19.3% — the segment most likely to sustain the 20%+ comps that justify the current 8.5x P/B multiple.
  • Q3 FY27 print around Nov 19, 2026 is the next catalyst: management guided only3.0–3.75% consolidated sales, so China must out-deliver to support EPS.
  • Member's Mark (~50% of merchandise sales growth over two years) is the private-label margin lever now replicating inside Sam's Club China.
CCostcoCOST--
--Vol --
-
Bullish
  • Membership fees of $5.3B in 2025 (+10.3%) and 81M members prove the China flywheel scales — Sam's Club China is replicating the same Kirkland-style model via Member's Mark.
  • Costco's seven-stores-in-China footprint (8.7B yuan 2024 sales, +58.2% YoY) leaves huge runway; Q1 FY27 US print in December is the next read on the global comp.
  • Trading at 33x earnings and 27.7x EV/EBITDA — premium pricing assumes the membership-fee engine keeps compounding, which Sam's Club China data supports.
BBJ's WholesaleBJ--
--Vol --
-
Bullish
  • Q2 FY26 membership-fee income +9.9% YoY to $135.6M and a record 8.5M members confirm the US analog to Sam's Club China's 10.7M-member flywheel.
  • Cheapest of the US club trio at 0.5x P/S and 5.4x P/B versus Costco's 1.3x P/S and 11.5x P/B — re-rating optionality if comps hold.
  • Q3 FY26 print expected early December; another 9%+ membership-fee growth would validate the global club-economics thesis.
BAlibabaBABA--
--Vol --
-
Mixed
  • Hema exited the membership-store business on Aug 31, 2025 — removing the only credible Chinese Sam's Club challenger and validating Sam's Club's defensive moat.
  • Freshippo 2025 revenue grew40%+ under CEO Yan Xiaolei, but the membership-store retreat caps the upside versus pure-play warehouse clubs.
  • Alibaba's strategic refocus on core businesses (paused Freshippo IPO) caps near-term grocery multiple expansion.
6Yonghui Superstores601933.SS--
--Vol --
-
Bearish
  • Guided 2025 net loss of RMB 21.4B (wider from RMB 14.7B) while Sam's Club China grew 40% — the format gap is now permanent.
  • Modern-grocery China sales fell 2.5% in H1 2026; Yonghui has no private-label or membership flywheel to offset comp declines.
  • Negative P/E (≈-12.8x) prices in survival, not growth, with no near-term catalyst to close the gap to club economics.
6Sun Art Retail6808.HK--
--Vol --
-
Bearish
  • RT-Mart/Auchan operator trading near HKD 1.05 with a Wall Street base case ~76% below — the share price has not absorbed the structural share loss to Sam's Club and Costco.
  • No membership or private-label moat against a 67-club Sam's Club China fleet compounding at +20%.
  • Any H1 FY27 sales print below Chinese modern-grocery average (-2.5%) confirms the secular pressure on legacy formats.
0Better Life Commercial Chain002251.SZ--
--Vol --
-
Watch
  • HotMaxx discount chain (subsidiary) is expanding rapidly from a small base — potential second-tier challenger to Sam's Club's value-tier membership pricing.
  • Market cap near ¥10.2B at ¥3.90 share price — too small to displace Sam's Club but a data point on China discount-format competitive intensity.
  • Watch Q3 2026 results for any membership-program trial that signals a credible long-term counter-strategy.