On November 1, an explainer that circulated widely laid out a mechanic most savers had never thought through: once a 401(k) holder turns 75, the IRS, not the owner, sets how much comes out each year, computed from a life-expectancy table the agency publishes. The same rule that forces the withdrawal creates the incentive to route around it, and affluent savers are routing around it by converting to Roth before the first required distribution rather than drawing one down. Who actually does which, and who gets paid in each case, matters more than the headline suggests.
Retirees who wait for the IRS to set their withdrawal
39%
Vanguard survey of 8,000 clients, published Sept 15, 2026
US retirement assets
$51.2T
At June 30, 2026, up 7.9% in the quarter
US individual annuity sales, Q2 2026
$121.2B
Record first half of $228.7B, up 2% year over year
IRA rollovers expected in 2026
~$941B
Cerulli estimate, heading toward $1.3 trillion
The mechanic
What the IRS Decides, and What the Saver Cannot
The calculation itself leaves no room for preference. The IRS requires each account to be worked out separately, dividing the prior December 31 balance by a life-expectancy factor the agency publishes in Publication 590-B. Miss the December 31 deadline and the penalty is a 25% excise tax on the shortfall, cut to 10% if the distribution is corrected within two years. The November explainer's worked case is a 62-year-old with a $900,000 traditional 401(k) who wants the account empty by 75.
| Path | What the saver does | Outcome by age 75 |
|---|---|---|
| Draw it down | Withdraw about $91,250 at the start of each year for 13 years | The account reaches zero, with nothing left for a legacy or a guaranteed income purchase |
| Do nothing | Let the balance compound at 5% | The account grows to about $1.7 million, and the IRS-set first distribution takes about $69,000 |
| Convert to Roth | Move the balance into a Roth IRA before 75 | No required distribution while the saver is alive, and the 25% excise-tax risk disappears |
What makes the third path rational is the tax arithmetic on the dollar that does get withdrawn. In the explainer's example the conversion year costs roughly $6,590 of federal tax on $91,250 of taxable income, about 7%. A required distribution at 75 is taxed at 22% at the federal level, and once Social Security benefits are in the income mix, each extra dollar pulls 85 cents of benefits into taxable income. The combined effective marginal rate on a required distribution lands near 41%, and the required share of the balance keeps climbing with age on the same factor, from about 4% at 75 to over 6% by 85.
What a withdrawal dollar costs once Social Security is in the mix
The November explainer's worked example, on 2026 tax parameters
Unit: % of the dollar
Conversion year, effective federal rate
About $6,590 of federal tax on $91,250 of taxable income
7%
Required distribution at the 22% bracket
Federal rate before Social Security is added to income
22%
Required distribution with benefits taxed
85 cents of benefits pulled into taxable income per extra dollar
41%
Why the rule binds
Most Retirees Never Set Their Own Withdrawal
How retirees holding less than $1 million actually take money out
Share of Vanguard's 8,000-client retirement income survey, published Sept 15, 2026
Unit: % of retirees
Regular withdrawals for everyday spending
About 8% of retirees with less than $1 million in savings
8%
Ad hoc withdrawals for a specific purpose
Debt payoff, medical bills, home repairs
53%
No withdrawals until the RMD starts
Waiting for age 73 or 75, depending on birth year
39%
- Only about 8% of retirees holding less than $1 million take regular withdrawals for everyday spending; 53% dip in only for a specific bill.
- Nearly four in ten wait for the IRS to set their first withdrawal amount, so the required distribution is their first and often only income instruction.
- 70% of traditional IRA-owning households that made a withdrawal in mid-2025 calculated it using the RMD rule, by far the most common method.
- Nearly half of retirees who plan to take only required distributions misunderstand what the rule actually requires.
Read together, these numbers describe a market where the withdrawal decision is mostly being made for retirees by a tax table rather than by a financial planner. That is what makes the age-75 mechanic a flow story rather than a tax footnote: the amount is set externally, it arrives on a fixed date, it is taxable, and it grows as a share of the balance every year the saver survives.
The split
A $51.2 Trillion Market Splitting Into Two Behaviors
| The rule-bound cohort | The rule-escaping cohort | |
|---|---|---|
| Typical balance | Under $1 million | $900,000 and up in the November example |
| Withdrawal behavior | 8% draw regularly; 39% wait for the IRS | Converts to a Roth before 75 and never withdraws |
| Tax treatment | Each required distribution is ordinary income at a 22% federal rate before Social Security | No required distribution; qualified Roth withdrawals stay tax-free |
| Where the money goes | Annuity premiums, cash, or a forced sale of equities | Stays invested, but moves out of a 401(k) plan and into an IRA at a custodian |
| Who gets paid | Annuity writers, especially index-linked product | Custodians and IRA-eligible retirement managers |
The relocation is measurable. IRAs held $19.2 trillion at the end of 2025, 39% of all US retirement assets against 24% two decades ago, and rollovers into IRAs are projected to reach roughly $941 billion in 2026, about 4.9% of the entire IRA market in a single year. Fidelity's second-quarter 2026 data shows IRA contributions up 36% year over year while average 401(k) balances grew 10.5% in one quarter, their strongest growth since the fourth quarter of 2020. The money is not leaving retirement; it is leaving plans, and it is moving fastest among the savers least likely to need the cash.
Supply chain
Where the Money Lands: Custodians Collect It, Annuity Sellers Get Paid
Two upstream consequences follow, and they point in opposite directions. Custodians do the collecting: Charles Schwab reported third-quarter 2026 revenue up 16% to $8.17 billion, net interest income up 14% to $3.48 billion and net income up 24% to $2.81 billion, in a year when roughly $941 billion of plan assets moved into IRAs. Recordkeepers, by contrast, are not the losers this flow narrative implies: Paychex, a leading small-employer recordkeeper, reported first-quarter fiscal 2027 revenue up 5.9% to $1.63 billion and diluted EPS up 14% to $1.21, because participant counts and plan formation, not asset relocation, drive that fee base.
- T. Rowe Price generated $2.00 billion of third-quarter 2026 revenue, up 5.8%, yet diluted EPS fell to $2.79 from $2.87, the signature of market gains on a shrinking net flow base.
- Vanguard runs roughly $3 trillion of defined contribution and 401(k) recordkeeping, and Empower ranks third among US recordkeepers with 86,000 plans and $1.5 trillion in assets.
- A $900,000 Roth conversion lands in an IRA, where the buying decision belongs to a custodian and an IRA-eligible retirement manager rather than to a plan sponsor.
Downstream, the retirement-income industry is being paid to solve a withdrawal problem the tax code created, but the payments are unevenly distributed. US individual annuity sales reached $121.2 billion in the second quarter of 2026 and $228.7 billion in the first half, an eleventh consecutive quarter above $100 billion. Corebridge's Individual Retirement premiums and deposits, by contrast, fell 41% to $3.82 billion from $6.49 billion a year earlier, and that segment's adjusted pre-tax operating income slipped to $467 million from $523 million.
- Jackson Financial took in $7.14 billion of individual annuity considerations in the second quarter of 2026, up 49.3% year over year, with retail annuity sales of $5.9 billion.
- That captured roughly 5.9% of the industry's $121.2 billion quarter, delivered with net income of $655 million and diluted EPS of $9.16 against $2.34 a year earlier.
- Corebridge's group retirement premiums and deposits fell 10% to $1.77 billion, while its merger with Equitable, approved by shareholders on July 30, 2026, is targeted to close by year-end.
- Institutional retirement demand runs on its own clock: US pension risk transfer sales reached nearly $3 billion in the second quarter of 2026 across 176 contracts, up 21% year over year.
Product mix
Record Annuity Sales Are a Product-Mix Story, Not a Volume Story
| Measure | Period | Figure | Read |
|---|---|---|---|
| US individual annuity sales | Q2 2026 | $121.2B, up 2% | An eleventh straight quarter above $100 billion |
| Index-linked (RILA) sales | Q2 2026 | $23.3B, up 22% | New high, while fixed-rate deferred and fixed-index sales fell |
| Index-linked (RILA) sales | H1 2026 | $44.4B, up 21% | Nearly a fifth of all first-half sales |
| Jackson individual annuity considerations | Q2 2026 | $7.14B, up 49.3% | About 5.9% of the industry quarter |
| Corebridge individual retirement premiums and deposits | Q2 2026 | $3.82B, down 41% | A narrower measure than LIMRA sales, pointing the same way |
Index-linked products are taking a bigger share of a record quarter
US individual annuity sales, second quarter of 2026
Unit: $ billions
Total individual annuity sales
$121.2 billion, up 2% year over year
121.2
Of which index-linked (RILA)
$23.3 billion, up 22% year over year
23.3
The obvious explanation for a record annuity quarter is that retirees need income. The data points to a more specific mechanism: the buyer arriving with an IRS-set distribution or a converted Roth balance wants growth-linked upside rather than a capped crediting rate, because the alternative use of that dollar, a brokerage account, has delivered the market's return without surrender risk. Corebridge's premiums-and-deposits line is narrower than LIMRA's sales measure and can carry large negotiated transactions, so the 41% decline is not a clean share loss, but the direction is the point: rate-based annuity demand is being squeezed while index-linked demand compounds.
Flows
The Equity Tape Is Misread
| Measure | Latest reading | Period |
|---|---|---|
| S&P 500 total return | +11.77% | Year to date through Oct 30, 2026 |
| US equity fund flows | -$32B | September 2026, the first outflow since May |
| Large-blend equity fund flows | -$6B | September 2026, the first outflow since Sept 2025 |
| US ETF inflows | +$1.54T | Full year 2026 to date, a record |
| September ETF inflows | +$151B | September 2026 |
Those five numbers are usually read as a warning that retirees are leaving the stock market. The flow data says something narrower. Equity mutual funds lost $32 billion in September, the first outflow since May and the largest since January, while ETFs took in a record $1.54 trillion over 2026: the same money arriving through a different wrapper. And the withdrawals themselves are too small and too concentrated to move the market. At the roughly 4% of the balance the life-expectancy factor implies at 75, every $1 trillion held by retirees over 73 produces about $41 billion of mandatory annual withdrawals, spread across a cohort whose balances are mostly under $1 million. The people the rule binds are not the people holding the big money.
Timelines
Horizons: A December Deadline Now, a $20 Million Cap Later
- The 2026 distribution deadline is December 31, so the taxable wave from rule-bound retirees concentrates in the final weeks of 2026, with a 25% excise tax waiting for anyone who misses it.
- The Corebridge and Equitable merger is targeted to close by year-end 2026, creating a roughly $22 billion combined retirement and annuity company in the middle of this flow.
- The next LIMRA quarterly print tests whether index-linked sales keep taking share from rate-based products; first-half 2026 index-linked sales ran $44.4 billion, 21% ahead of a year earlier.
- Legislation introduced in July 2026 would force balances above $20 million to withdraw the excess in full, Roth accounts first, which is a direct threat to the convert-and-never-withdraw strategy behind the affluent cohort's behavior.
- Cerulli projects IRA rollovers rising from about $941 billion in 2026 toward $1.3 trillion, keeping the asset base shifting from recordkeepers to custodians and IRA-eligible retirement managers.
- If the required distribution stays the default withdrawal for the sub-$1 million cohort, annuity writers keep collecting forced withdrawals while the affluent cohort keeps avoiding them, widening a split inside the same $51.2 trillion market.
The names this flow actually touches
- Individual annuity considerations hit $7.14B in Q2 2026, up 49.3% year over year, as retirees who need income bought index-linked guarantees rather than capped rates.
- That was roughly 5.9% of the industry's $121.2B quarter, delivered with net income of $655M and diluted EPS of $9.16 against $2.34 a year earlier.
- Near term, the next LIMRA print tests whether index-linked sales keep taking share; over one to three years, retirement-income demand compounds as the 73-and-over cohort grows.
- Individual Retirement premiums and deposits fell 41% to $3.82B in Q2 2026 even as industry sales set a record, showing rate-based annuity demand losing ground to index-linked products.
- Segment adjusted pre-tax operating income slipped to $467M from $523M, so the retirement-income boom is not reaching Corebridge's retail earnings line.
- The Equitable merger, approved by shareholders on July 30, 2026 and targeted to close by year-end, adds scale but also roughly $22B of combined equity value to underwrite.
- Shareholders approved the Corebridge merger on July 30, 2026 with closing targeted by year-end 2026, making retirement and annuity income the combined company's core.
- Q2 2026 was a $453M net loss and diluted EPS of negative $1.67 after $621M of net income in Q1, so quarterly earnings stay hostage to market-linked hedging.
- Over one to three years, the combination adds pension risk transfer and structured settlements to a retail annuity franchise selling directly into the RMD-age cohort.
- Q3 2026 revenue rose 16% to $8.17B and net income rose 24% to $2.81B, in a year when roughly $941B of plan assets moved into IRAs.
- Net interest income of $3.48B in Q3 2026 grew 14% year over year, so custody economics on a $19.2T IRA market are still expanding.
- Over one to three years, every rollover dollar that lands in an IRA rather than a 401(k) plan becomes a brokerage balance, and Schwab is the largest US custodian of those.
- Q3 2026 revenue rose 5.8% to $2.00B while diluted EPS fell to $2.79 from $2.87, the signature of market gains on a shrinking net flow base.
- Target-date retirement funds sold in IRAs are the landing spot for the $941B 2026 rollover wave, so gross flows are not the problem; net flows into active equity are.
- Near term, fourth-quarter flows test whether rollover money offsets redemptions; over one to three years, assets moving into IRAs favor IRA-eligible retirement funds.
- Q3 2026 revenue rose 25% to $4.62B and diluted EPS nearly tripled to $2.91 from $0.94, as retirement and annuity earnings re-priced with markets.
- Principal combines recordkeeping, retirement plans and annuities, so it captures the saver before the required distribution and the income buyer after it.
- Over one to three years, group retirement deposits, down 10% year over year to $1.77B in Q2 2026 industry-wide, are the swing factor on the institutional side.
- First-quarter fiscal 2027 revenue rose 5.9% to $1.63B and diluted EPS rose 14% to $1.21, so recordkeeping is not the loser the flow narrative implies.
- Paychex's book sits with small and mid-sized employers, so the RMD-age cohort and the $941B rollover wave barely register in its asset base.
- Over one to three years, the opportunity is attachment: turning recordkeeping relationships into retirement-income revenue as the IRS-set withdrawal becomes the product's reason to exist.
